Moving a link in bio page is less work than people expect — usually about fifteen minutes — but there is a right order to do it in. Done carelessly you can leave a window where your bio link points nowhere.
This guide assumes you are coming from Linktree. The steps are effectively the same from Beacons, Bio.link, Lnk.Bio or anything similar.
Before you start: copy your links out
There is no import tool, from any provider to any other. Nobody offers one, because there is no incentive to make leaving easy.
So begin by opening your current page and copying, into a plain note:
- Every destination URL
- The label on each one
- The order they are currently in
Worth doing even if you decide not to switch. A list of your own links is the thing you will wish you had if your account is ever suspended.
Set up the new page
- Create a free account and pick your username — your page will be at
olio.am/yourusername. Match your handle on other platforms if it is available; consistency helps people recognise it is you. - Add your links from the list, in the same order to start with. You can improve the order later, but changing two things at once makes it impossible to tell what worked.
- Write your labels as actions. “Book a session” outperforms “Calendly”. This is the point to fix labels you copied over out of habit.
- Add your bio and avatar so the page is recognisably yours at a glance.
What transfers and what does not
Transfers: your links, labels, ordering, and anything you can copy and paste. That is most of the page.
Does not transfer:
- Historical click data. It belongs to the old provider, and your new analytics start at zero. Screenshot anything you want to keep before you close the account.
- Your old URL. Anywhere you cannot edit — printed cards, old videos — still points at the previous page.
- Custom themes. Colours and layout do not carry across between providers. You will pick a new theme.
Switch over in the right order
This is the part worth getting right.
- Finish the new page completely first. Every link in, labels checked, opened once on your phone to confirm it looks correct.
- Update your bios on each platform, one at a time. Instagram, TikTok, X, YouTube, LinkedIn, your email signature.
- Leave the old page live for at least a month. This is the step people skip. If you can edit the old page, replace its links with a single one pointing at your new URL — anyone arriving from a source you forgot still lands somewhere useful.
- Only then close the old account, once the traffic has stopped arriving.
Deleting the old page on day one is the one genuine way to lose something in a migration.
Check what you forgot
Your old URL is in more places than you remember. Search for it in:
- Every social bio, including platforms you no longer use
- Your email signature
- Pinned posts and channel descriptions
- Podcast episode notes and guest appearances
- Anywhere you have been interviewed or written about
- QR codes you have printed
Searching your own name plus the old URL in a search engine finds most of the third-party mentions.
A note on printed QR codes
If you have QR codes on physical material pointing at your old page, they cannot be updated. This is the strongest argument for pointing printed codes at a domain you own and forwarding it — then the destination is always yours to change, whichever provider you use.
If it is too late for that, keep the old page alive as a redirect for as long as the printed material is in circulation.
After the move
Give it two weeks before changing anything else. Your new analytics need a baseline, and reordering the page immediately means you will not know whether a difference came from the move or the reordering.
After a fortnight, look at per-link clicks, move your strongest link to the top, and rewrite any label that is not earning its position.
Create your free page — then leave the old one up for a month.